{Loro Piana}

Loro Piana’s Italian escape

Loro Piana, synonymous with Italian luxury, commemorates its 100th anniversary this year, marking a century of influence on coastal fashion — a staple for beachgoers across Europe. Embracing the spirit of summer, Loro Piana unveils its Summer Resort 2024 collection, transporting you to distant shores in the essence of “La vie heureuse.”

The Summer Resort 2024 collection by Loro Piana blends effortless bohemian flair with Italian sophistication, emphasizing lightweight fabrics and intricate patterns. This season, the brand introduces relaxed silhouettes that exude casual elegance, perfect for embracing the warmth of the sun with ease and comfort.

Vivid hibiscus blooms adorn the collection, gracing slouchy jumpsuits, embroidered co-ords, and airy kimonos designed for leisurely strolls along the shore. Crafted from premium linens, silks, and cottons, each piece reflects Loro Piana’s commitment to excellence, enhanced by Solaire and Antigua finishes. Complementing the collection are leather and wicker accessories that add a touch of refinement to your summer ensemble.

Explore the allure of Loro Piana’s Summer Resort 2024 collection in the accompanying gallery. Available now both in-store and online via the brand’s official website, immerse yourself in the epitome of Italian elegance and elevate your summer wardrobe.